Is the Growing on Instagram course free?

Yes. Growing on Instagram is playable on Tomo's free plan, which doesn't expire. No credit card, no waitlist. Download the app and start your first lesson.

What does the Growing on Instagram course cover?

Growing on Instagram runs across 3 sections: Setting Up Your Profile to Convert, Creating Content That Attracts New Eyes, Community Tactics and Algorithmic Growth. Each is a handful of bite-size levels you play as a game, so you cover the whole topic a few minutes at a time.

How long does it take to learn Growing on Instagram on Tomo?

Growing on Instagram is 25 levels across 3 sections, about 50m of play in total. It's built for five minutes a day, so you finish it a little at a time instead of all at once.

Do I need any background to start Growing on Instagram?

No. It's pitched at a beginner level, so it starts where you are and builds up. If you can tap a phone, you can start.

How is this different from just reading about Growing on Instagram online?

Articles and videos you read once and forget. Tomo turns Growing on Instagram into a game with levels, streaks, and quick quizzes, so it actually sticks. Same idea as Duolingo, just pointed at Growing on Instagram instead of Spanish.

What's the best way to learn Growing on Instagram?

Pick a format you'll actually come back to. Tomo turns Growing on Instagram into a gamified course you play five minutes a day, with quizzes that make it stick, so you finish it instead of bookmarking it. Start free and play the first level in under a minute.

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BusinessThe BestieBeginner

Growing on Instagram

Set up an attractive profile, create Reels and posts that get discovered, and turn casual viewers into loyal followers.

Like Duolingo, but for Growing on Instagram. Tomo turns the whole topic into a game you play five minutes a day, until it actually sticks.

25 levels across 3 sections, about 50 minutes end to end, roughly 10 days at five minutes a day. It moves through Setting Up Your Profile to Convert, Creating Content That Attracts New Eyes, and Community Tactics and Algorithmic Growth. It starts from scratch.

25 bite-size levelsAbout 5 minutes each

Download on theApp Store Get it onGoogle Play

Free forever · No credit card · iPhone & Android

Growing on Instagram

with Insta-Iggie the Iguana

Levels

Sections

Min/day

What you'll learn

Key ideas in Growing on Instagram

Professional accounts on Instagram reveal demographic and performance metrics via Insights
Switching unlocks contact buttons (email, phone, address) directly on the Instagram profile
A business or creator category tag displays under the profile name to show what you do
Instagram's search bar indexes the 'Name' field for keywords, not just your @handle
Repeating your exact handle in the Name field wastes valuable search real estate
Pairing your name or brand with niche keywords (e.g., 'Mariah | Custom Cakes Austin') makes you discoverable to people searching topics
Instagram caps the bio at 150 characters, demanding immediate clarity
A strong bio quickly answers who the creator serves and what content to expect
An explicit invitation or payoff motivates casual profile visitors to actually tap follow
Instagram displays profile pictures as tiny circular crops in comment sections and Story bubbles
Intricate backgrounds turn into muddy, unreadable clutter at mobile sizes
Every extra choice you offer on a mobile link landing page reduces the likelihood of the visitor taking your main desired action
Instagram visitors browse quickly and drop off when met with decision fatigue
A single, focused destination keeps the visitor on the path you promised in your bio
How each component of a high-converting 150-character Instagram bio functions to turn visitors into followers
Why profile pictures must feature high contrast and a centered subject for mobile Instagram interfaces

Download on theApp Store Get it onGoogle Play

Why not just Google it

You've tried the other tabs

Wikipedia

Thirty open tabs. Four facts you actually kept.

YouTube

You watched. You nodded. By Sunday it was gone.

ChatGPT

One answer, then back to scrolling.

Online courses

Eight weeks. You meant to finish. You didn't.

Tomo gives Growing on Instagram the Duolingo treatment: levels, streaks, and quick quizzes that test what you just learned. That game loop is what the tabs above never had, so it's the one you actually finish.

Try a question

Here's what playing it feels like

A real question from this course. Take your best guess.

Unlocking Your Instagram Profile

What becomes available directly on your profile when you switch to a Professional account?

Get it right to open this lesson and 24 more in the app.

Course map

Where Growing on Instagram takes you

1
Setting Up Your Profile to Convert
- Crafting a High-Converting Profile
- Structuring Your Grid and Highlights
2
Creating Content That Attracts New Eyes
- Making Reels That Reach Non-Followers
- Designing Carousels for Saves and Shares
- Writing Captions That Rank and Engage
3
Community Tactics and Algorithmic Growth
- Using Stories to Turn Viewers into Fans
- Networking and Collaborative Growth
- Decoding the Algorithm and Post Insights

3 sections · 8 units · 25 levels. Built to play, not to enroll.

New

Tomo is also a ChatGPT plugin: the same playable courses, built and played inside your chat.

Add Tomo to ChatGPT

What to ask: “Make me a Tomo course on black holes.” “Turn this chat into a Tomo course.”
What you get: Quick questions with instant feedback, hearts and stars, ready to play in about a minute.
Where it goes: No sign-up to start. Connect your Tomo account and your streak carries on in the app.

How it's taught

You pick the voice

This course

The Bestie

Growing on Instagram is taught in the The Bestie style: your friend who just gets it. Want a different feel? In the app you can spin up the same topic in any of Tomo's teaching styles. Same facts, totally different vibe.

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