Modern Digital Marketing
Like Duolingo, but for Modern Digital Marketing. Tomo turns the whole topic into a game you play five minutes a day, until it actually sticks.
For the part of you with thirty open tabs that never became anything.
23 levels across 4 sections, about 46 minutes end to end, roughly 9 days at five minutes a day. It moves through Creating Content with AI and Design, Reaching and Growing an Audience, Turning Attention into Action, and Measuring Results and Starting the Role. It starts from scratch.
Free forever · No credit card · iPhone & Android
Key ideas in Modern Digital Marketing
- Listing course features like '12 modules and video lessons' doesn't address the beginner's fear of not being qualified
- Direct-response copy hooks junior job seekers by highlighting the outcome: breaking into marketing with zero prior experience
- Specifying the target audience persona (e.g., career switchers with no degree) stops AI from writing vague advice
- Naming an exact tone (e.g., encouraging, practical) prevents corporate clichés
- Defining a single clear call-to-action gives the AI-generated message a concrete goal
- A hook captures attention right away by questioning an assumption or naming a struggle
- The problem outlines the specific pain of getting rejected from entry-level roles due to lack of practical proof
- The solution introduces the free course and portfolio project as the bridge to getting hired
- AI default output leans on vague claims like 'boost career' or 'learn skills'
- Human editing injects believable credibility by naming specific platforms, tools, and real-world outcomes
- The most critical takeaway (the discount) needs the largest font scale and highest visual contrast
- Supporting information like promo codes or dates should sit in a smaller, lower-contrast subhead so it doesn't fight for attention
- Making every text element big and bold overwhelms the viewer and destroys visual order
- Brand kits limit typography to two functional fonts: one for expressive headlines and one simple font for readability
- Palettes stay disciplined with three core roles rather than a wide rainbow
- Canva Brand Kits lock down logos, fonts, and hex codes so multiple campaign assets stay consistent
You've tried the other tabs
Thirty open tabs. Four facts you actually kept.
You watched. You nodded. By Sunday it was gone.
One answer, then back to scrolling.
Eight weeks. You meant to finish. You didn't.
Tomo gives Modern Digital Marketing the Duolingo treatment: levels, streaks, and quick quizzes that test what you just learned. That game loop is what the tabs above never had, so it's the one you actually finish.
Here's what playing it feels like
A real question from this course. Take your best guess.
You are writing an ad for a junior job seeker. Which headline uses direct-response copy to hook them best?
Get it right to open this lesson and 22 more in the app.
Where Modern Digital Marketing takes you
Learn how to craft high-converting content, design visual assets, and run effective campaigns across social, search, and email. Gain the hands-on skills and portfolio needed to launch an entry-level marketing career.
- 1
Creating Content with AI and Design
- Fast-Track Copywriting with AI
- Visual Marketing Assets with Canva
- 2
Reaching and Growing an Audience
- Social Media Distribution and Community
- Search Intent and Content SEO
- 3
Turning Attention into Action
- Email Marketing and Subscriber Retention
- Paid Advertising Fundamentals
- 4
Measuring Results and Starting the Role
- Marketing Analytics and Campaign Tracking
- The Junior Marketer's Workflow and Portfolio
4 sections · 8 units · 23 levels. Built to play, not to enroll.
You pick the voice
Modern Digital Marketing is taught in the The Bestie style: your friend who just gets it. Want a different feel? In the app you can spin up the same topic in any of Tomo's teaching styles. Same facts, totally different vibe.
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Start Modern Digital Marketing today.
Download Tomo, search Modern Digital Marketing, and play your first lesson in under a minute.