BusinessThe BestieBeginner
Economics for Everyday Decisions, a free business course on Tomo

Economics for Everyday Decisions

Learn to see the invisible forces behind the choices you make and the prices you pay. Discover why good intentions backfire, how prices silently coordinate billions of strangers, and why trade leaves both sides richer.

Like Duolingo, but for Economics for Everyday Decisions. Tomo turns the whole topic into a game you play five minutes a day, until it actually sticks.

A short one: 12 levels across 2 sections, about 24 minutes end to end, roughly 5 days at five minutes a day. It moves through Seeing the Hidden Costs in Personal Choices and Understanding How Strangers Coordinate. It starts from scratch.

12 bite-size levelsAbout 5 minutes each

Free forever · No credit card · iPhone & Android

Penny the Pig, the guide who teaches the Economics for Everyday Decisions course
Economics for Everyday Decisions
with Penny the Pig
12
Levels
2
Sections
5
Min/day
What you'll learn

Key ideas in Economics for Everyday Decisions

  • Opportunity cost in economics is strictly the value of the single next-best alternative you surrender, not all alternatives combined
  • You can only do one thing at a time, so you only ever sacrifice your top alternative choice
  • Economic cost includes both visible accounting expenses (cash outlays like rent and flour) and implicit costs (forgone salary and personal time)
  • Ignoring forgone earnings makes an economic venture appear far more profitable than it actually is
  • Money already spent and unrecoverable is a sunk cost that cannot be changed by future decisions
  • Economic decisions must only weigh additional future costs against additional future benefits: spending $5,000 more to gain $1,000 loses an extra $4,000
  • Marginal decisions compare the additional benefit gained from one more unit against the additional cost of producing that specific unit
  • A business maximizes profit by continuing an activity as long as the marginal benefit is greater than the marginal cost
  • Scarcity means using finite resources (time, money, land) for one worthy goal always deprives another worthy goal of those same resources
  • Every economic solution creates an inescapable trade-off, regardless of good intentions
  • People respond to the direct costs and benefits they face rather than the policymaker's moral goal
  • When an everyday item that served a secondary purpose (like lining trash bins) becomes costly, people find low-cost substitutes
  • A policy's success depends on the practical incentives it creates on the ground, not its noble intentions
  • Rewarding an easily measured number (a proxy metric) encourages people to hit the number rather than deliver the true goal
  • When cash is tied to finding and fixing problems, people have an economic incentive to manufacture easy problems
  • True underlying goals like overall quality are hard to measure directly, making proxy incentives risky
Why not just Google it

You've tried the other tabs

Wikipedia

Thirty open tabs. Four facts you actually kept.

YouTube

You watched. You nodded. By Sunday it was gone.

ChatGPT

One answer, then back to scrolling.

Online courses

Eight weeks. You meant to finish. You didn't.

Tomo gives Economics for Everyday Decisions the Duolingo treatment: levels, streaks, and quick quizzes that test what you just learned. That game loop is what the tabs above never had, so it's the one you actually finish.

Try a question

Here's what playing it feels like

A real question from this course. Take your best guess.

The Real Cost of Your Choices

Why does opportunity cost only count your single next-best choice?

Get it right to open this lesson and 11 more in the app.

Course map

Where Economics for Everyday Decisions takes you

  1. 1

    Seeing the Hidden Costs in Personal Choices

    • Weighing the Cost of What You Did Not Choose
    • Predicting How People React to Incentives
  2. 2

    Understanding How Strangers Coordinate

    • Reading the Signals Hidden in Prices
    • Creating Value Through Mutual Exchange

2 sections · 4 units · 12 levels. Built to play, not to enroll.

New

Tomo is in ChatGPT

Tomo is also a ChatGPT plugin: the same playable courses, built and played inside your chat.

Add Tomo to ChatGPT
How it's taught

You pick the voice

This course
The Bestie

Economics for Everyday Decisions is taught in the Bestie style: your friend who just gets it. Want a different feel? In the app you can spin up the same topic in any of Tomo's teaching styles. Same facts, totally different vibe.

Keep going

More Business on Tomo

Everyday Economics course icon

Everyday Economics

Bestie

See the invisible forces guiding daily life. Learn how trade-offs shape choices, how prices coordinate millions of strangers, and why well-meaning plans often backfire.

8 levels16mBeginner
The Economics of Everyday Choices course icon

The Economics of Everyday Choices

Bestie

Stop looking at economics as a series of graphs and start seeing it as the hidden logic behind every decision you make, from buying coffee to choosing a career.

12 levels24mBeginner
Classical Liberal Economics course icon

Classical Liberal Economics

Explain Like I'm 5

Examine how prices communicate information, why policies trigger unseen secondary effects, and how private property and spontaneous order coordinate complex human societies. Contrast free-market mechanisms with state interventions across trade, money, and regulation.

27 levels54mIntermediate
How Businesses Actually Work course icon

How Businesses Actually Work

Storyteller

Move beyond introductory buzzwords to understand the real financial engines, competitive dynamics, and operational levers that drive commercial success. Learn how to evaluate business models, read cash flow realities, build durable competitive moats, and allocate capital strategically.

24 levels48mIntermediate
How Businesses Actually Run course icon

How Businesses Actually Run

Explain Like I'm 5

Demystify the mechanics behind successful organizations. Learn how money moves, how teams coordinate, and how leaders make sound operational choices every day.

25 levels50mBeginner
How the Economy Works course icon

How the Economy Works

Bestie

Decode the invisible forces behind prices, inflation, and everyday financial headlines. Learn how simple human choices combine to shape wages, goods, and the wider world.

12 levels24mBeginner
Start free

Start Economics for Everyday Decisions today.

Download Tomo, search Economics for Everyday Decisions, and play your first lesson in under a minute.