How to Sell
Selling does not require aggressive persuasion, manipulative tricks, or pushy scripts. Learn how to lead natural conversations, diagnose what a customer actually needs, quote your price with confidence, and guide hesitant buyers to a clear decision.
Like Duolingo, but for How to Sell. Tomo turns the whole topic into a game you play five minutes a day, until it actually sticks.
21 levels across 4 sections, about 42 minutes end to end, roughly 8 days at five minutes a day. It moves through Running a Helpful Sales Conversation, Presenting the Solution and Naming the Price, Navigating Hesitation and Closing the Deal, and The Mechanics of Buyer Decision-Making. It starts from scratch.
Free forever · No credit card · iPhone & Android
Key ideas in How to Sell
- Pitching a solution before understanding the buyer's full situation triggers defensiveness
- Buyers resist premature solutions because they feel sold to rather than understood
- Listening to the underlying context first lowers friction
- Asking thoughtful, open questions steers what topic gets explored next
- Lecturing hands control away because the speaker cannot see what the buyer cares about
- Guiding through questions lets the buyer feel in control while you set the direction
- Setting expectations upfront removes the buyer's worry of being trapped in a surprise pitch
- Confirming the time boundary and goals invites active collaboration
- Giving the buyer permission to shape the agenda builds safety
- People naturally rush to fill awkward silence, often revealing their deeper problem or real frustration
- Pausing a few seconds gives the buyer space to elaborate without feeling interrogated
- Interrupting immediately cuts off the candid, unpolished details that actually matter
- Readiness shows up when a prospect has a real consequence attached to doing nothing
- Active investment of time, resources, or deadlines signals intent to act
- Vague curiosity without pain or commitment indicates window shopping
- A surface complaint like frustration or dislike usually masks an underlying business cost, such as lost hours, stalled projects, or missed revenue
You've tried the other tabs
Thirty open tabs. Four facts you actually kept.
You watched. You nodded. By Sunday it was gone.
One answer, then back to scrolling.
Eight weeks. You meant to finish. You didn't.
Tomo gives How to Sell the Duolingo treatment: levels, streaks, and quick quizzes that test what you just learned. That game loop is what the tabs above never had, so it's the one you actually finish.
Here's what playing it feels like
A real question from this course. Take your best guess.
Why do buyers push back when you offer a solution too quickly?
Get it right to open this lesson and 20 more in the app.
Where How to Sell takes you
- 1
Running a Helpful Sales Conversation
- Leading with curiosity instead of a pitch
- Diagnosing the buyer's real problem
- 2
Presenting the Solution and Naming the Price
- Translating features into buyer outcomes
- Presenting price without flinching
- 3
Navigating Hesitation and Closing the Deal
- Uncovering what "let me think about it" means
- Asking for the sale and managing next steps
- 4
The Mechanics of Buyer Decision-Making
- Why buyers buy: risk, trust, and perceived status
4 sections · 7 units · 21 levels. Built to play, not to enroll.
Tomo is in ChatGPT
Tomo is also a ChatGPT plugin: the same playable courses, built and played inside your chat.
Add Tomo to ChatGPT- What to ask
- “Make me a Tomo course on black holes.” “Turn this chat into a Tomo course.”
- What you get
- Quick questions with instant feedback, hearts and stars, ready to play in about a minute.
- Where it goes
- No sign-up to start. Connect your Tomo account and your streak carries on in the app.
You pick the voice
How to Sell is taught in the Bestie style: your friend who just gets it. Want a different feel? In the app you can spin up the same topic in any of Tomo's teaching styles. Same facts, totally different vibe.
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Start How to Sell today.
Download Tomo, search How to Sell, and play your first lesson in under a minute.